President Donald Trump likes to portray himself as a boy of the people, so when his wife, Melania Trump, recently wore a Dolce& Gabbana jacket that costs $51,500, it drew a lot of attention.

A lot of brands would likely to prefer to avoid becoming associated with anything relevant to politics, for anxiety of losing business.

Ivanka Trumps brand has run into hassle in this regard, and theres an entire boycott motion against it Grab Your Wallet .

But Dolce& Gabbana seems to be espousing the association with the first lady and unapologetically.

Designer Stefano Gabbana is such a fan of Melania hes posted images of her wearing Dolce& Gabbana clothing on his Instagram several times.

He thanked the first lady for wearing D& Gs garments.


The brand is also trolling anyone calling for people to boycott it with a $245 t-shirt, dubbed the #BOYCOTTDOLCEGABBANA T-SHIRTS.

Its essentially the fashion worlds version of a middle thumb. In this case, Dolce& Gabbana is flipping off anyone whos mad Trump wears its clothes a lot.


Dolce& Gabbana also made a fake protest video to go along with its new Melania-inspired t-shirt.

The video is reminiscent of Kendall Jenners controversial Pepsi ad, but seems to be more about taunting the protests against President Trump than an attempt to co-opt and capitalise off of anti-Trump sentiment.